About 140 years ago, a retailer named John Wanamaker figured his customers and salesmen had better things to do than spend hours haggling. His invention: Assigning one price, "plainly marked," to every product.
The price tag caught on nearly everywhere with one major exception: financial servic...
http://www.bloomberg.com/news/2012-08-28/an-investor-s-guide-to-fees-and-expenses.html
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